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Size Guide

$12.00 $26.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout and side seamed for extra torque control are surely to get you hooked.  Hooked on Southern Lure.

  • 100% prewashed, ring-spun combed cotton
  • Soft enzyme treatment for extra softness and comfort
  • Front chest pocket with Southern Lure logo
  • Ribbed trim on collar
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Size Guide


We are proud to offer a variety of amazing styles from different designers, but it also means that sizing varies from piece to piece. We put together this general sizing chart of what we consider each size to be in the hopes that it will assist you on your shopping journey. You should also read the descriptions of each product, because we try on each style and let you know if we think it runs big/small and any other info that will inform your buying decisions.

If you still need more information, don't fret! We can help you with that! Just send us an email at and we will be happy to help you in any way that we can!

Our Size XS S M L XL
Number Size 0-2 2-4 6-8 10-12 14
Bust (in.) 30-32 32-35 36-37 38-39 40-42
Waist (in.) 23-24 24-27 28-30 31-34 35-36
Jeans 23-24 24-27 28-30 31-34 35-36


For the best information on sizing for particular items, please refer to our product descriptions and model specs.